Online shopping is booming and has today become bigger than ever. Thanks to the constant advancement of technologies, more and more customers are turning online to snap up products and services. While it is assumed that the age of online shopping has changed how individuals shop, the truth is that it has also transformed how businesses make their purchasing decisions.
Nearly two-thirds (65%) of B2B companies across industry sectors now offer online sales which makes it crucial for offline B2B merchants to consider offering an accessible and customer-friendly online marketplace to their customers. Not only a B2B marketplace provides the ability to reach a whole new set of customers, but it also streamlines the sales processes to make the business more profitable.
Now if you have decided to launch a B2B eCommerce marketplace, you will need a robust platform to build your eCommerce website. There are several B2B eCommerce platforms in the market, but making the right choice might seem difficult, especially when they all appear the same.
Furthermore, many aspiring entrepreneurs are of the opinion that there is no difference between a B2C and a B2B eCommerce platform. Nevertheless, there are several similarities between a B2C and B2B eCommerce platform, but in addition to that, a B2B eCommerce platform will require a completely different set of features to manage its processes.
B2B eCommerce business processes include unique buying processes, bulk orders, volume discounts, and much more which are more complicated when compared to simple B2C businesses. Hence, B2B marketplaces require additional functionality to meet these requirements. We have brought a comprehensive list of the top B2B eCommerce platforms to help aspiring entrepreneurs identify the platform best suited for their needs.
Yo!Kart B2B is a leading eCommerce platform that is specifically built with core B2B features to cater to the requirements of B2B marketplaces. Accelerating B2B eCommerce transactions for businesses, this platform brings wholesalers, manufacturers, distributors, and retailers under one roof to streamline and ease their complicated operations.
Custom-built to deliver future-ready B2B marketplaces with intuitive user experiences, Yo!Kart B2B leverages result-driven B2B modules to ease the digital business interactions between buyers and sellers. The powerful B2B features like Request For Quote, Minimum Order Quantity, and many more give businesses the necessary flexibility to power B2B marketplaces.
Shopify Plus is the B2B version of Canadian-based Shopify (B2C), one of the most powerful eCommerce platforms in the market. This B2B eCommerce platform offers state-of-the-art features and has become a world-class eCommerce platform. The platform offers several opportunities for online businesses to sell their goods in an easier and more efficient way.
Shopify Plus offers 70+ free and premium templates in its theme store designed specifically for eCommerce websites. The platform has reached 20000+ users by now which also includes some of the big names in the list such as Gymshark, Staples, and Heinz. The unique customizability option offered by Shopify Plus helps deliver a tailored experience to businesses and their needs.
YoRent B2B is an eCommerce solution for both sales and rental businesses. To manage sales operations, it has advanced features like catalog management, order management, bulk order discounts, request for quote (RFQ), etc. To manage rental operations, Yo!Rent has rent-centric features like rental security management, booking calendar, late cancellations and returns, rental agreement, and more. Business owners can also activate both rental and sales options simultaneously on a listing.
Apart from this, Yo!Rent is a fully scalable white-label solution. With its unlimited listings, transactions, and user profile, Yo!Rent is capable of supporting rental businesses from startup to enterprise level. To fulfill any additional business requirements, Yo!Rent is also fully customizable and supports all popular third-party integrations.
This is one of the leading open SaaS eCommerce platforms to build an eCommerce marketplace in the B2B landscape. This platform is highly popular among businesses that are looking for an integration-friendly solution as it comes integrated with ShipperHQ, BrightPearl, and many others. The rich collection of themes meets the requirements of several industries such as automotive, electronics, food, health, toys, books, fashion, sports, etc.
BigCommerce Enterprise is known for its low cost of ownership and proficiency to support the complexities of a B2B business. Whether a startup or an established business, BigCommerce’s comprehensive set of tools is designed to get B2B eCommerce marketplaces up and running fast. Keeping user experience in mind, BigCommerce Enterprise enables wholesalers and retailers to deliver API-driven and high-touch experiences through their websites.
Magento Commerce is a name that probably every aspiring business owner has heard of. This is another popular B2B eCommerce platform offering a myriad of integrations and a huge extension library. The ease of use of this platform enables one to build a website with favorable design and editable layouts, and that too with no code required.
An enormous number of attractive and delightful templates are available at competitive prices. The trust of companies like ASUS, Samsung, and HP proves the reliability of this commendable eCommerce platform. B2B-focused offerings of the platform include company accounts, purchasing workflows, postponed payment options, automatic reordering, and many more.
Apart from the low cost of ownership, the platform is extremely easy to install and requires minimal maintenance.
WooCommerce extension acts as a complete platform in itself allowing business owners to customize their marketplace for B2B eCommerce. Integrated with a wide range of free and paid extensions to fulfill all the logistical, technical, and marketing needs of wholesalers and retailers, this is a preferred and fastest-growing B2B eCommerce platform.
The range of performance optimization tools specifically designed to rank higher and earn more help grow B2B marketplaces as the business evolves. The extension store of WooCommerce B2B is rich in a variety of free and paid extensions to manage the store, marketing, payments, shipping, etc.
Choosing the Right B2B eCommerce Platform for Your Business
Now that you have a list of popular B2B eCommerce platforms, picking one as per your requirement and not regretting later is an overwhelming decision. Many platforms are rich in features, while others offer great ease of use. The right platform will help you establish a brand presence, offer all the essential analytical tools to drive sales, and manage marketing campaigns for an extended reach.
Factors such as business requirements, business scale, budget, target audience, etc. will help you figure out what you need from a B2B eCommerce platform. However, it is easy to be lost amidst the maze of all the compiled information and end up with nothing helpful. Remember, there is no one-size-fits-all platform, so consider which aspects matter to you the most.
Since you have reached here reading this article, we know you are well aware of the future of B2B eCommerce. We hope that the above information will help you accelerate your B2B eCommerce business with an edge over your competitors.