21Nov 2022 by admin No Comments

Helpful Content Update – Do SEOs need to worry?

SEO

SEOs, it’s time to gear up. Google has made yet another change that will undoubtedly affect how your website ranks in SERPs! To crack down on low-quality content ranking in search engine results pages, Google introduced its newest algorithm update. This was termed the Helpful Content Update and aimed to promote helpful and informative articles while demoting those that are not useful or relevant for users looking up information about a certain topic online. This recent change from google is designed specifically with one thing in mind: providing valuable material when people look up something on the web. Effect of The Helpful Content Update on SEOs: Despite being aimed at facilitating the average user, The Helpful Content Update raised much concern. This is because Google had altered the algorithm…

14Nov 2022 by admin No Comments

SEO Tips for Web Developers

SEO

Web developers have a large hand to play in the creation of search engine optimized pages. The largest search engine provider – Google – takes web development factors into account when indexing and ranking pages. Google uses an automated crawling bot to index new sites. It is important to work with the limitations of this automated system when aiming to create a site that ranks highly and satisfies your client’s need for exposure. Here are some vital SEO tips and SEO tools for developers, with an emphasis on tips that help sites rank well with Google. What Can Google See? Google’s ranking algorithms do not ‘see’ a website in the same way as a browser when they ‘crawl’ its content. Googlebot is Google’s web crawling bot that indexes new…

08Feb 2019 by admin No Comments

The Advantages of Using Long-Tail Keywords in your SEO Campaign

SEO

Despite the continuous evolution of search engine optimization, and factors that help push it forward, keywords remain relevant. Of course, this is because the goal of SEO in the first place is to improve the best sites be returned for searches using any keyword. The results should be able to provide the best answer for the query, matched with the best user experience. Keywords are the search terms used for a query. It is the parameter set to determine what sites and pages would be included in the search results. And while there are a number of factors that determine which page is first, the primary way for a site to be included in the said result is by optimizing for the said keyword. Traditionally, keywords are just a word…

19Jan 2018 by admin No Comments

How the User Experience Fits into SEO

SEO

When people talk about different marketing methods, user experience (or UX) can often be described in isolation to SEO. However, UX is a very big part of SEO and should be regarded as such when you are building a website. One common problem with developing effective websites is that the website designer is often given accountability of the UX and the SEO aspect is planned separately. But this is really bad practice, as UX is a fundamental part of SEO. If you take a look at Google’s very handy SEO Starter Guide, you will soon see that the user is very much the focus of everything that they do. Or to look at it from another angle, they reward the websites who put in the time and effort to make…

14Aug 2017 by admin No Comments

Key Reasons Why You Should Have Social Plugins On Your Website When Developing It

SEO

Have you launched a website and are now wondering how to reach your intended target audience? If yes, do you know who your target audience is? This question needs to be answered before developing the website so that you can get the most out of it. The planning does not stop here; now you need to figure out how you’re going to bring your targeted number of users to your website. You would also have to be interested in knowing the reaction and response of your viewers towards your products or anything on your website. The answer to all of your needs is fairly simple ⸺ incorporating social plugins while developing your website. Social media is the thing of now! It is present in almost every society and has merged…

21Jul 2016 by admin No Comments

How Writing Mistakes Affect SEO

SEO

If you want to succeed in your online business – whether it’s website for writers or entrepreneurs – there is one thing that you must always keep in mind - the term search engine optimization. By definition, website on page seo and off page seo are the techniques that is being used by many web marketers and online business owners to drive visitors to their websites. The goal of SEO is to create keywords that can be expanded into sharing content and make money from it. It is done when your website is listed on the first page of any search engine, particularly Google. Doing this is simple. You just have to: Invest in quality writing. Create as much unique content as you can. Articles, blogs, commentaries, posts on social media and even…

21Jun 2011 by admin No Comments

Benefits of SEO

SEO

SEO is a process where you can improve your site by ranking higher in search engines. It brings motivated buyers to you online and offline both. It sustains traffic to the site and builds a brand reputation of the same. Free article writing services can help you with SEO content for your site. =>Boost your trafficGet news coverage of your business and your site, Become active in bulletin boards and chat rooms focusing on your industry. =>Long term positioningOnce a website obtains a position through an SEO campaign, it should stay there for the long term as opposed to PPC (Pay Per Click). SEO is a cheaper and long-term solution than any other search engine marketing strategy. =>Increase VisibilityOnce a website has been optimized, it will increase the visibility of…