30Jun 2020 by admin No Comments

How to check your website DA PA online for free?

SEO
  What is Domain Authority (DA)? DA measures the overall strength and authority of an entire domain or website. It's a comparative metric that asks, "How strong is this entire website's link profile compared to everyone else on the web?" Analogy: Think of a university. Harvard University has a towering global reputation. Its "Domain Authority" is very high (likely in the 90s). A brand-new local college has a much lower DA. A link from Harvard's website is considered much more powerful and trustworthy than a link from the new college's site. What it tells you: A high DA means search engines like Google are likely to trust the entire domain, making it easier for any page on that site to rank well.   What is Page Authority (PA)? PA measures the predictive strength and authority of a single webpage. It asks, "How likely is…
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08Feb 2019 by admin No Comments

The Advantages of Using Long-Tail Keywords in your SEO Campaign

SEO
Despite the continuous evolution of search engine optimization, and factors that help push it forward, keywords remain relevant. Of course, this is because the goal of SEO in the first place is to improve the best sites be returned for searches using any keyword. The results should be able to provide the best answer for the query, matched with the best user experience. Keywords are the search terms used for a query. It is the parameter set to determine what sites and pages would be included in the search results. And while there are a number of factors that determine which page is first, the primary way for a site to be included in the said result is by optimizing for the said keyword. Traditionally, keywords are just a word…
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19Jan 2018 by admin No Comments

How the User Experience Fits into SEO

SEO
When people talk about different marketing methods, user experience (or UX) can often be described in isolation to SEO. However, UX is a very big part of SEO and should be regarded as such when you are building a website. One common problem with developing effective websites is that the website designer is often given accountability of the UX and the SEO aspect is planned separately. But this is really bad practice, as UX is a fundamental part of SEO. If you take a look at Google’s very handy SEO Starter Guide, you will soon see that the user is very much the focus of everything that they do. Or to look at it from another angle, they reward the websites who put in the time and effort to make…
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14Aug 2017 by admin No Comments

Key Reasons Why You Should Have Social Plugins On Your Website When Developing It

SEO
Have you launched a website and are now wondering how to reach your intended target audience? If yes, do you know who your target audience is? This question needs to be answered before developing the website so that you can get the most out of it. The planning does not stop here; now you need to figure out how you’re going to bring your targeted number of users to your website. You would also have to be interested in knowing the reaction and response of your viewers towards your products or anything on your website. The answer to all of your needs is fairly simple ⸺ incorporating social plugins while developing your website. Social media is the thing of now! It is present in almost every society and has merged…
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21Jul 2016 by admin No Comments

How Writing Mistakes Affect SEO

SEO
If you want to succeed in your online business – whether it’s website for writers or entrepreneurs – there is one thing that you must always keep in mind - the term search engine optimization. By definition, website on page seo and off page seo are the techniques that is being used by many web marketers and online business owners to drive visitors to their websites. The goal of SEO is to create keywords that can be expanded into sharing content and make money from it.  It is done when your website is listed on the first page of any search engine, particularly Google. Doing this is simple. You just have to: Invest in quality writing. Create as much unique content as you can. Articles, blogs, commentaries, posts on social media and even…
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12Jul 2016 by admin No Comments

SEO Techniques for International Clients

SEO
Marketing for local SEO is something most marketers and designers are familiar with. From knowing which parameters to use for social media campaigns to reaching out with terms targeted to a local audience, it is a simple matter of reaching a specific demographic in a specific area. However, when enhancing SEO for international audiences, there are a number of other factors involved. International SEO means knowing which countries a particular business wishes to reach ad optimizing elements that will allow the website to rank well in searches conducted by people in those areas. Customize for Each Market One of the key elements to successfully optimizing for different countries is to customize for each market type. This involves understanding your audience and the area that you are targeting. For example, creating…
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29Jun 2014 by admin No Comments

Motivate Your Inner Writer Through These Five Awesome Tips

SEO
Motivation plays a vital role when you're writing. Be prepared to deliver utter crap if you're not in the mood to create that next masterpiece of yours. Thus, you have to make sure that you're always driven with a bag full of inspirations. However, knowing that you need to be motivated and actually getting there are two different things. In case you're having problems getting into the mood, the following are five tips on how  to motivate that inner writing spirit of yours! Check them out and write to your heart's content. 1. Focus on your goal and not on the results Always keep in mind that writing is all about sharing your emotions and ideas to your readers. Your goal is to express what's inside of you. Pull that…
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09Apr 2014 by admin No Comments

Create The Perfect Headline Through These Six Tips

SEO
As cliché as it might sound by now, headlines really do make or break your copy. It is the first thing that readers see when they are looking at your article and thus, failure to generate one also means failure to garner attention for the content. Needless to say, writing the perfect headline for your post is a must. The following are six tips on how to do just that. Read and apply them and you will surely come up the most memorable headlines in no time. 1. Follow the footsteps of great news writers First of all, do your research and go back to where it all began. Newspaper companies and publishing companies have long perfected the art of headline writing. Take cues from them and try to learn…
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01Jan 2014 by admin No Comments

How to Set Up Your PPC Bid Strategies

SEO
It is chief that we know what tactic to use particularly in bidding in PPC management. Is it value to bid for the higher positions? How much you can pay for? The initial mania is to recognize the utmost CPC (Cost per Click) you are readiness to provide financial support a certain keyword phrases. You must recognize that this cost modifies as time goes because it may be involved to some aspects such as ad conversion rate, advertising budget, profit margins, and few more. Don’t bid for high positions Opposite to what the search engines suggest, it’s typically idiotic to bid for the higher positions. Why? Two causes: First one, it is often too expensive, and second thing is that the most internet users typically try a little dissimilar search…
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